For travelling people who would hold the mantra “the camera eats first,” the moment to take photos and videos to the next level is during vacations, trips, and hangouts. With the current vacation season up in full swing, optimizing travels to curate fun and informational content will indeed refine your skills.
In the recent past, people mainly made their choices of where to travel by reviewing via social media, and your videos or photographs could be content that determines them to visit a certain destination. Research indicated that at least 35 percent of American users who use TikTok have travelled to a new destination meaning somebody has seen a video related to the destination and the number is projected to rise, hence the right time to take the shooting of your whereabouts seriously.
Travel influencer Morgan Fitzpatrick cheerfully shares the best of her secrets with our readers. After reading this story, you’ll be equipped to bring your best shots ever. Fitzpatrick reaches over 20,000 people across her platforms to local, domestic, and international destinations. As someone who works with travel brands because of her appealing content, who better to learn from?
Get Your Gadgets
Alright, so first things first, know what you are shooting with. For a pro like Fitzpatrick, her go-tos are her “iPhone, Canon G 7x, one tripod, a travel selfie light, and a suction cup phone holder.” Don’t scroll endlessly through TikTok on ‘content creators’ must-haves, taking hundreds of dollars for equipment that you may not necessarily require just yet. Although she has a professional camera, Fitzpatrick claims to use her phone most of the time. To our surprise, Fitzpatrick said, “Sometimes brands even prefer content to be shot on an iPhone over a camera.” All one really needs then is to learn the features in their smartphone, take advantage of a tool they already possess, and acquire supplementing equipment.
Hit Them With Your Best Shot(s)
People listen to great storytellers. Take Reesa Teesa, for example. The crowd hung on every twist and turn of her love life. What she did verbally, you must do through your content. Walk people through your vacation; the little details matter. What was your itinerary? What did you eat? Where did you shop? What excursions did you participate in? Share the details of your day so people can see themselves doing the same thing. That’s how they will continue to be interested. Fitzpatrick finds that her followers ask for “a room tour, specifics on the hotel, details on her excursions and safety recommendations for those activities.” Now that you know what the viewer is looking for in an influencer, you can add those details to your vacation content.
For improving videos remove audio from the video and add in soundtracks from vast library of Adobe Stock soundtracks to your clip. You can add as many as you like or upload your own. If filming a tutorial or vlog for instance, you can even record your voiceover right within the same project.
Angles & Aesthetics
Of course, anyone who’s ever been an influencer will tell you that editing is the most time-consuming part of content creation. From lighting to aesthetic; quite many things go into pressing that publish button. Hence, doing your best to find software and techniques that shave precious minutes and hours off that process is beneficial. Fitzpatrick edits her videos using InShot and Capcut, referring to them as her “holy grails.” For her photo edit, she refers to Lightroom and Tezza. She likes those platforms because you can set presets so you don’t have to edit each photo. You can apply your setting for one photo to all. It saves time, effort, and energy. Her favorite hack to get the best imagery with minimal edits needed is simply shooting before dawn. “I always say the sun is always my favorite filter. I love shooting in natural lighting.”
Also Read: What Is NFC & How Does It Work?
It is nerve-wracking to take the risk of sharing your work with everyone, but the mere fact that you have already gone this far proves that you are willing and bold enough to put out incredible content. The truth is that everybody has his or her difference–nobody can tell a story, edit, or curate like you do. “Stay genuinely yourselves,” Fitzpatrick advices. The right people will find your work. There’s a person out there waiting to consume what you edit that will drive their travel experience.
