The Bro Code brand has gotten itself established in the Indian booze market, particularly among short attention span youth prepared to consume more alcohol with a distinct flavor. The distinction here is between a traditional beer with a lower alcohol content, and Bro Code beer with has higher alcohol content and a distinct flavor. Bro Code markets itself as beer, however, it is carbonated wine made from grape juice, ethyl alcohol, and carbonated wine – farther from traditional beers made from grain which go through fermentation.Â
Understanding Bro Code Alcohol Content
Bro Code is defined (and marketed) by high ABV or alcohol by volume with some versions having as much as 15% alcohol. This is substantially higher than typical beers having an ABV of around 4 – 8%. Hence Bro Code with its alcohol by volume appearance is more a wine or spirit than a beer.

Bro Code Variants Available in Mumbai
Bro Code has different variants so customers can select from different tastes:
Bro Code Crafted Brut 5: 5% ABV
Bro Code Crafted Brut 10: 10% ABV
Bro Code Kraft Sekt 15: 15% ABV
Bro Code El Clasico: 15% ABV
Brose Amor Brut Rose: 5% – 10% ABV
Each variant offers a unique taste profile, ranging from light and refreshing to strong and robust, catering to both casual drinkers and those seeking a more potent experience.​
Pricing of Bro Code in Mumbai
As of 2025, the pricing for Bro Code variants in Mumbai is as follows:​
| Variant | Volume | Price (INR) |
|---|---|---|
| Bro Code Crafted Brut 5 | 375ml | ₹140 |
| Bro Code Crafted Brut 10 | 375ml | ₹180 |
| Bro Code Kraft Sekt 15 | 330ml | ₹180 |
| Bro Code El Clasico | 375ml | ₹200 |
| Brose Amor Brut Rose | 330ml | ₹180 |
Taste Profile and Consumer Appeal
Bro Code’s flavor profile is characterized by a smooth, slightly fruity taste, with rich malt flavors, light sweetness, and a crisp finish. This balance between strength and flavor makes it appealing to a broad audience, including those who may not typically prefer strong alcoholic beverages.​

Its unique positioning as a carbonated wine allows it to benefit from lower taxes compared to regular beer, making it a cost-effective choice for consumers.​
Availability in Mumbai
Bro Code is widely available across Mumbai in liquor stores, online platforms, and select pubs. Its popularity among young adults has ensured its presence in most retail outlets, making it easily accessible for consumers seeking a strong and flavorful drink.​
Conclusion
Bro Code stands out in the Indian alcoholic beverage market due to its high alcohol content, unique taste, and affordability. Whether you’re looking for a light drink or a strong brew, Bro Code offers variants to suit different preferences. Its widespread availability in Mumbai ensures that consumers can easily find and enjoy this distinctive beverage.​