Boby Chemmanur, born in Thrissur, Kerala in India. As little as a little kid, his family had no secrets from him about what they ran out of the jewellery business, and so from a very young age, he had an entrepreneurship that he developed early. Boby is a member of a traditional Christian family that had a very strong stand on values like service and self-discipline, and he was brought up in that environment.
Standing up at 5’9’’ (175 cm), he is known for his unique style, which he always puts on point from head to toe. His long hair and that great smile of his are what mark him out. Boby is married to Smitha Chemmanur, and they are parents to Anna, who also went into the modelling and brand endorsement world.
Education & Family Background
Boby got his school education in Thrissur and went on to higher studies before he fully devoted himself to growing the family business. His father, Devassykutty, and mother, Sicily, inculcated in him the values of hard work, honesty and generosity. Also in the business group is his brother, Bose Chemmanur, whom they have built up together. Although Boby did not go the traditional MBA route, his practical experience and intuitive feel for the market became his real school.

Business Career & Achievements
After taking charge of the family business, Chemmanur Jewellers, which he rebranded as Chemmanur International Group, he expanded the portfolio to over 50 jewellery stores across India and the world. Also under his watch, the group grew into hospitality, real estate, finance and oxygen wellness segments. What made his companies’ success was their innovative ideas and customer focus.
One of the most significant decisions that he made was the 2012 bringing in of football star Diego Maradona to India at the time of the store launch, which created an international furore. Also at that time, we saw the introduction of the first ever mobile jewellery retail store in the country, and also which brought out consumer-friendly solutions like the zero break-even exchange of gold and gold savings plans, which in turn increased our customer base in different regions.
Philanthropy and Social Work
Apart from which he is an entrepreneur of success, Boby is known for his philanthropy. He founded Life Vision Charitable Trust and also put up many homes for the homeless and elderly. Also, he runs blood donation campaigns, free health camps, and support programs for the underprivileged.
In a very rare and great achievement, Boby ran an 812 km marathon to put forth the message of peace, health, and voluntary blood donation. This achievement also got him into many record books, which in turn made him a health-conscious humanitarian.
Net Worth and Lifestyle
As of 2025, it is reported that Boby Chemmanur’s net worth has exceeded ₹700 crore. He is the owner of many luxury vehicles, which include a Rolls-Royce Phantom, Range Rover models, Lexus RX and more. Although very wealthy, he lives a simple life and is known to interact directly with staff and customers at his various ventures.
Controversies and Public Life
In 2025, Boby found himself in the media regarding where he was held up by the police for a short time and was reported to have made a public gaffe. That case was put forward to the public, but what was put forth by Boby’s legal team was that he was on the side of the law. Known for his spotless public image, which he maintained for a very long time, Boby also kept up his public persona, which is still very much in the attention of social media platforms.
Conclusion
Boby Chemmanur is an exceptional business leader who has put together innovation and social good. At 60, he still inspires the youth with his commitment to fitness, business ethics and humanitarian work. His legacy goes beyond the gold and the business; it is gold standard leadership with a human touch.